Evaluation process must be a continuous effort over a period of time and review of the processes and methods may change depending on the need.
This PepsiCo SWOT analysis reveals how the second largest food company in the world uses its competitive advantages to dominate snack and beverage industries. Instructions Step 1 Locate strategy-evaluation information regarding PepsiCo's performance last quarter and analysts' thoughts on PepsiCo's overall strategy going forward. The company continues to maintain several research and development centers in the both …

Market Penetration strategy of Pepsi Co in Nigeria . It was unlikely that PepsiCo would be willing to establish a distribution network within China in the same manner that TCCC has, and has chosen a practicable company in Tingyi. PepsiCo’s strategies are as follows: International market expansion strategy through mergers and acquisitions: This is where mergers and acquisitions have offered the advantages of gaining access to competencies … In fact, you can hardly see any rivalry bigger than that in any other industry In the world; except maybe the rivalry between Real Madrid and Fc Barcelona, but those are football clubs.


This strategies-formulated tool is to summarize and evaluates the major strengths and weaknesses in the functional areas of business. We all know that there is no bigger rivalry in the beverage (Soft drinks) industry than the rivalry between the two giants, Coca Cola and Pepsi co. The most prominent aspects of PepsiCo business strategy are based on the following six principles: First, achieving growth through mergers and acquisitions (M&A). M&A can offer the advantages of gaining access to competencies and infrastructure, reducing direct costs and overheads and achieving organic growth. Chapter 9: ALE 9B BA498 Strategy Evaluation Report for PepsiCo 2012 Based on PepsiCo’s 2012 Annual Report, PepsiCo paid 6.5 billion to shareholders through share purchases and dividends, increased management operating cash flow to 7.4 billion, and achieved 28 percent core return on capital employed.

An evaluation of each strategy not only summarizes each active strategy used, but gives clear insight into where PepsiCo must maintain focus, and whether the strategies used have been effective.

PepsiCo has “ONE STRATEGY.” For each one of its product, it has one message worldwide. This information was obtained from the financial statements.

PepsiCo's strategies within China and India are, in our view, sensible moves. Since most of its products are generic food and drinks; hence, the downfalls of this strategy are minimal compared to its advantages.