Color contributes the strongest emotional trigger in your logo design repertoire. The goal was to create a helpful reference for the brand color codes that are needed most often. Use this IBM brand color scheme for digital or print projects that need to use specific color values to match their company color palette. Carbon is IBM’s open-source design system for products and experiences. The company logo has undergone several changes over the years, with its current "8-bar" logo designed in 1972 by graphic designer Paul Rand. A free font called Men in Blue is also very similar to the lettering and it is available for free download here .

Color variations.
With the IBM Design Language as its foundation, the system consists of working code, design tools and resources, human interface guidelines, and a vibrant community of contributors. The old logo came from the visual language of IBM’s “Smarter Planet” icons, designed by Office around 2009 - 10, that had the recurring visual structure of exclamation marks around circular compositions.

BrandColors was created by DesignBombs.

Ready to download. The IBM colors found in the logo are IBM blue. There are now over 600 brands with 1600 colors and the collection is always growing. Whether our interpretation of colors is hardwired into our brains or is due to cultural influence – or a combination of both – there is a generally accepted language of color. The IBM Logo Color Palette with Hex & RGB Codes palette has only one color which is Celtic Blue (#1F70C1).. IBM Pantone, HTML Hex, RGB and CMYK Color Codes. The IBM logo in vector format(.svg) and transparent PNG. The brand colors are blue, black and white, while the IBM color codes can be found here.
About BrandColors. Note: English language names are approximate equivalents of the hexadecimal color … Colors are strongly linked to emotions in the human psyche. IBM Logo IBM is an IT corporation from the United States, which was established in 1889 as ITRC, standing for International Time Recording Company. One of the world’s leading companies in its segment, IBM specializes in producing software and hardware, along with providing various services, including support and consultancy.

The font used for the IBM logo is very similar to a commercial font called City Medium with modifications making it more solid, grounded and balanced in appearance. It's been featured by Smashing Magazine, CSS-Tricks, Web Design Depot, Tuts+, and over 2 million pageviews. IBM is nicknamed Big Blue in part due to its blue logo and color scheme, and also partially since IBM once had a de facto dress code of white shirts with blue suits. This color combination was created by user Adams.The Hex, RGB and CMYK codes are in the table below.